Facebook Shares

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When it comes to social media the engagement of the search engine has behind the success and have the tricky process to maximize the engagement. There are fourteen different methods are available that will help to boost up the website visibility of your post on the social media as well as consider the overall virality on Facebook application for building the strong relationship between the followers.

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Social Media Performance

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  • Facebook (1,600,000,000+ users per month) – A place to connect with friends, family and those you never wanted to be friends with in the first place. View people’s photos of their kids, dogs, weddings, and vacations, and comment with raging jealously, pride or other feelings you can’t help but share on a public forum. You also can connect with brands in order to see up-and-coming product launches and events, or take part in brand contests and giveaways.
  • YouTube (1,000,000,000+ users per month) – Looking for an important piece of news content or a cat chasing a laser pointer? Welcome to YouTube, one of BLASTmedia’s favorite social platforms. Be sure you’re aware of YouTube’s new format change if you’re wanting to become the latest online meme.
  • Twitter (200,000,000+ users per month) – Socialize with people you know… and those you don’t. Luckily all social interactions are limited to 140 characters, which keep messages short, sweet and potentially that less awkward. This medium allows you to be connected to all your favorite celebrities, friends and people you know will provide entertaining content due to the inability to keep things to themselves.
  • LinkedIn (160,000,000+ users per month) – Connect with colleagues, friends and those in the business with whom you’d like to see yourself one day. This space is about networking for business. If you are looking for a job, this is the place for you. Plaster your awesomeness and accomplishments and get noticed.
  • Google+ (135,000,000+ users per month) – Google’s answer to the almighty Facebook. It works directly via Gmail and allows you to post updates, content and add people to your inner ‘circles’.
  • Instagram (90,000,000+ users per month) – Post images of your feet, the wing of an airplane, and other stereotypical photos, then mess with the hue to make it look like an art piece. With Instagram, everyone is a professional photographer. Just be sure you’re well aware of Instagram’s terms of service change or that innocent (yet blatant) photo steal from J. Crew will cost you.
  • Pinterest (85,500,000+ users per month) – The audience is predominantly women, and boy do they like to browse! Pinterest boasts thousands of photos in home décor, cooking, weddings, cute animals, and other mind-numbing and time-passing imagery. Place your picks on digital ‘pin boards’ for future viewing. There is even a feature to have secret boards in order to plan future events like a wedding before you are engaged, not that anyone would ever do that… right?
  • MySpace (70,500,000+ users per month) – In a time long, long ago there was a single social network known as MySpace. At the beginning MySpace was the ‘it’ social medium… but that was back in the (gasp!) 90’s. Alas, thanks to the financial and social backing from the one and only Justin Timberlake, the MySpace resurgence is alive and well.
  • Foursquare (10,000,000+ users per month) – Ever wanted someone to know where you are at all times? Creep factor aside, this app is great for finding specials at restaurants and stores, and finding out which meal is best through friend suggestions via custom tips.

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Social Media Marketing Tips

These social sites are continually growing, expanding and changing and it can sometimes be difficult to keep up with the changes. Social-Media-Marketing emineo media

Below are the top 10 tips to help your social media marketing in 2013.

1. Make your posts more relevant — When people first started using the social sites they were posting things like “Going shopping today with the kids.  Wish me luck!”  The social sites have grown and changed. You need to start posting more relevant information.  Make it about your readers and followers, not about you. Post solutions, inspiration and interesting facts that can be useful and helpful.

2.  Utilize features and tools — Social sites are increasing the possibilities for your business with more tools and features than ever before. Take stock of all of these tools and learn to use them for the benefit of your followers and your business.

3. Visual marketing — Marketing is going visual and you need to do the same.  Embed text and your business info in relevant graphics to post.  Pinterest, using image sharing, has broken records with its growth.  Pictures are also the mostly widely used and shared method of posting on Facebook.  When people share your images you want them to see your website link or other relevant info.

4. Help Your Clients/Readers — No matter what business you are in, you cannot provide solutions to all your clients’ needs.  Be willing to post links, information and resources of other businesses that can help your clients when you cannot.

5. Use Your Analytics — Review your analytics regularly to see what is working and what isn’t. Are people visiting one social site more than others?  When are people visiting your pages? Find out everything you can from your results. You can learn a lot from your analytics but you must use them to reap the benefits.

6. Host events — Hold regular events such as giveaways, seminars, chats, networking parties, promotions, etc.  Facebook has recently updated its event feature so it is easier and more efficient.

7. Connections not sales — Use your social media pages to connect with your potential customers not for sales.  You want to use social media to share information, respond to questions and comments and to showcase what your business is about. You don’t want to continually bombard your social sites with sales pitches and ads.  Help your followers find solutions, do not pitch to them.

8. Slideshare — Slideshare is predicted to be the fastest growing social site in 2013.  Slideshare will allow you to share your presentations with millions. You can also share documents, PDFs and videos.  The possibilities are endless with this site.

9. Google+ — Google+ will be more important to your business. By being on Google+, you will be able to take full advantage of Google’s many services and tools.  It hasn’t the social power of some of the other sites, but it is a central part of Google and you should be a part of it.

10. Use fewer social sites — Concentrating your marketing efforts to a few of the better-producing sites is more effective than spreading yourself too thin over many of the social sites. The time it takes to successfully participate in social media is substantial, so you need to build a strong presence on the sites that deliver rather than trying to dominate them all.

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