Marketers Buy In to Promoted Tweets!
Twitter’s ad formats mature and grow Twitter advertising is attracting more interest from marketers. In November, the TWTRCON conference and oneforty, an online directory for
December 15, 2010
Blog
Social Media Is Greater Marketing Priority for Small Businesses!
Facebook is now third most important marketing tactic Small businesses, while not yet at the usage levels of their larger counterparts, are warming up to
December 13, 2010
2011 Trends: Content Marketing Is Critical!
Next year, marketers will need to rethink their approach to advertising and marketing and intensify their focus on creating magnetic content that will naturally attract
December 10, 2010
2011 Trends: Census Highlights Demographic Shifts!
Future growth in the digital population will come from minority audiences. The overall growth of the online population in the US is stagnating, and
December 10, 2010
How Many Marketers Are Using Social Media?
Nearly three-quarters this year As consumer usage of social media continues to increase in the US and around the world, marketers have transitioned from cautious
December 9, 2010
Who’s Using Twitter? The Pew Center Report!
The Pew Center has a new report focusing on Twitter usage in the U.S., and it reveals that 6% of the entire U.S. adult population uses
December 8, 2010
Big Jump in Social Media for Holiday Marketing!
Three-quarters will market on social sites this holiday season Holiday advertising budgets are shifting as marketers increase their reliance on online channels, according to research
December 6, 2010
Consumers Believe in Positive Word-of-Mouth!
Good news about brand buzz! Many marketers still struggle with the loss of control over their brand that comes with the ability of consumers to
December 4, 2010
Is Cyber Monday Dead?
According to eMarketer Cyber Monday is dead. Various sources are reporting an uptick across the board in both on and off-line spending for the Thanksgiving
November 29, 2010
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