This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Lately, a lot has been written about how businesses are using social media to promote social good. Most of the attention has focused on the campaigns of large companies like Pepsi or Pedigree. While the success of those campaigns warrants exposure, small local businesses have also begun using social media to create positive change in their communities.
Below are some examples of how small businesses are investing in social good to partner with non-profits, raise funds and finance micro-loans.
If your company is raising awareness for non-profits through social media, let us know about your work in the comments below