Interactive Web & Social

Archive for the ‘LinkedIn’ Category

Optimize Your LinkedIn Company Profile for B2B Conversions

While LinkedIn only drives 14 percent of social media traffic compared to Facebook’s 54 percent, the professional social network has a higher conversion rate and is more effective for B2B conversions. With over 28 million unique monthly visitors, LinkedIn is the most business-focused social media platform for

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Social Media Demographics: Who Uses What Platforms?

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more. Which social media sites should you be focusing on for YOUR target market? The Pew Research Center has released the results of a comprehensive social

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Social Media Performance

Facebook (1,600,000,000+ users per month) – A place to connect with friends, family and those you never wanted to be friends with in the first place. View people’s photos of their kids, dogs, weddings, and vacations, and comment with raging jealously, pride or other feelings you can’t

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LinkedIn Introduces Commenting and Liking

Back in May, LinkedIn Today’s social news product, made it easier to navigate by completely re-imagining the look and feel of the product. This initiative was driven by key design principles to simplify the experience; creating an elegant, delightful and customized experience for news consumption. Here are two

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Strategies for Brands to Dominate Pinterest and LinkedIn [Infographic]

This infographic will share some of the best tips to get you started.

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Update Your Linkedin

1. Optimize Your Headline Your LinkedIn headline need not be your job title. Instead, consider using keywords or phrases that describe who you are, what you do, and why you’re special. 2. Add Skills & Expertise The Skills section of LinkedIn is still in beta but it’s

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Big Changes for the Big Social Media Platforms

This has been a busy week for social media! There have been so many changes that it can sometimes be hard to keep up. That’s why we are wrapping up the most important stories of the week for you right here. As we know, social media is

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LinkedIn Today Redesign

You may have seen that LinkedIn Today has recently made some changes to their social news product. The product is easier to navigate, they have completely re-imagined the look and feel, so you can get quicker access and customized ways to consume the news that matters most to

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What Social Network Should You Use?

When is Facebook most effective? When are you better off using Twitter, or LinkedIn? And what exactly is Google+ good for, anyway? The business consultant network Zintro recently pulled research from more than a dozen sources including Facebook, Twitter, LinkedIn, and Google  to put together this infographic,

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Why Brands Need To Embrace Online Culture?

It’s all well and good signing your brand up for Twitter or emblazoning your logo on a Facebook Page, but if you’re not actively engaging with your customers, listening to their complaints and delivering first class support, not only are you wasting your time, but you might

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