Interactive Web & Social

Archive for the ‘eCommerce’ Category

Facebook Commerce Holds Promise for Retailers

Social networks don’t account for much ecommerce yet, but heavy Facebook users see it as a one-stop shop….   Social media and ecommerce have evolved since 1-800-FLOWERS launched the first Facebook storefront in July 2009. Internet users have become more comfortable with online buying on Facebook as they

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Word-of-Mouth Has Greatest Effect on Moms!

If moms weren’t already an attractive enough target for marketers, a Keller Fay study of US internet users and their brand conversations has found that they are more responsive to word-of-mouth than other adults and more likely to help pass on brand messages. Nearly two-thirds of mothers

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Consumers Believe in Positive Word-of-Mouth!

Good news about brand buzz! Many marketers still struggle with the loss of control over their brand that comes with the ability of consumers to discuss them—and have those messages widely disseminated—across social media. But most brand-related chatter, both online and offline, is positive. And positive buzz

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Retail Ecommerce Spending to Grow 13.7% in Q4 2010!

Ecommerce spending is expected to grow 13.7% to $51.4 billion in the fourth quarter of 2010, topping last year’s Q4 sales of $45.2 billion, according to a new forecast published by eMarketer. Strong online holiday sales will push annual ecommerce sales to $162.4 billion for full-year 2010,

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UK Shoppers Are Global Leaders in Online Spending per Person!

Widely reported last week—by the Guardian, the World Advertising Research Council Warc and new media age magazine, among others—were the results of a study commissioned by Google from the Boston Consulting Group BCG. The headline figure brought a broad smile to faces more often creased with worry

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38 New Social Media Resources You May Have Missed!

Mashable has had another busy week and they have yield another mega list of tools and resources for your reading pleasure. Emineo Media will highlight and promote some of the 38 resources we feel will be beneficial! Check out Mashable’s Social Media section for tips on how turn any video

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You've got a website!

You’ve got a website. It’s got great graphics, pictures, company description, a blog and even a shopping cart, but where are your customers? You’ve got a website! Your business should be booming now, right? Step back and think about why you have a website in the first

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Interactive Marketing Listens to Customers!

Interactive Marketing is a reference to an evolving trend in marketing where marketing has moved from transaction-based to conversation-based. John Deighton at Harvard provided the definition of interactive marketing, he says; “interactive marketing is the ability to address the customer, remember what the customer says and address

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Emineo Media Ensures Businesses "Stand Out!"

Emineo in Latin means to “Stand Out” “Be Remarkable” “Be Prominent” ‘Be Conspicuous!” Emineo Media in a team effort with your business will create an “Interactive Marketing Solution” to ensure your business “Stands Out” and is “Prominent” amongst the world of web enhancements. Our focus is maximizing

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UK Retailers Move to Embrace M-Commerce.

Most UK merchants expect mobile commerce to be part of their main strategy within the next 12 months, and more than 40% plan to have a transactional mobile site or application within the next year, according to a survey carried out by eDigital Research for the Association

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